Travel

More Attention, More Customers

In collaboration with a major hotel chain, xpln.ai analyzed how attention scores influenced post-click conversions for an online booking campaign.

A small percentage of high-attention impressions drives the majority of conversions, maximizing ad efficiency.

Insights

This finding highlighted the disproportionate impact of high-attention impressions on customer actions, helping the hotel chain optimize future campaigns to focus on the most effective media channels and creative formats.

Data

The data revealed that just 11% of campaign impressions generated a staggering 53% of total conversions, highlighting the disproportionate impact of high-attention impressions on customer actions.

Results

By leveraging attention, the brand was able to maximize its return on advertising spend and secure more bookings from the same budget.

Not just logos. Millions of ad dollars better spent

Authentic Reach. Not just impressions. See how serious media leaders maximize every ad dollar with attention-driven insights

Beauty

More Attention, Higher Ad Recall

A global skincare brand collaborated with xpln.ai to understand which elements of their media investment were driving the most significant brand impact.

Beverages

More Attention, Better Brand Association

In a campaign designed for a leading beverage company, xpln.ai’s attention data helped measure the impact of attention scores on brand association and recall on major social media platforms.

Financial Services

More Attention, More Qualified Visits

A leading insurance provider used xpln.ai to assess the correlation between attention scores and the quality of website traffic.

Put us to the test.

See results in 24 hours

Integrating xpln.ai is quick and effortless - taking just a few minutes to set up. In 24 hours, you’ll have actionable insights to measure attention and optimize your campaigns.

When results come this fast, why wait any longer?

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